Baidu fully opened up mobile ecological products, allowing each creator to directly connect 1 billion users

Baidu fully opened up mobile ecological products, allowing each creator to directly connect 1 billion users
Shen Shao introduced Baidu’s new mobile ecology strategy and new direction.  On May 13th, “Vientiane” 2020 Baidu Mobile Ecology Conference (hereinafter referred to as “Vientiane Conference”) was officially released.At the meeting, Shen Shao, executive vice president of Baidu Group, focused on the core of Baidu ‘s mobile ecosystem is information and knowledge. This year, Baidu will focus on multiple Baidu products, so that creators can connect 1 billion Baidu users in one creation, while using smartProcedures are the core to further develop service capacity.  At the Vientiane Conference, Baidu released eight creator support plans to build a benign mobile ecosystem with creators, focusing on the information and service needs of mobile users.Among them, the “Energy Concentration Plan” will provide 10 billion traffic and 500 million compensation to discover and create high-quality live broadcast creators; the “Baichuan Plan” will produce 50 billion traffic to help the creators grow rapidly in all directions; the “Future Plan” will takeSupporting creators of short videos with resources including 100 billion bursts.  AI blessing, Baidu App daily live super 2.The 300 million Baidu mobile ecosystem has been strategically upgraded from May last year to a full year. With the support of AI technology, Baidu’s entire mobile ecosystem is more closely integrated and AI applications are more abundant.Taking Baidu App as an example, thanks to the continuous improvement of AI technology, the first satisfaction rate of Baidu App search results has increased significantly to 58% in the past year.This keeps users satisfied with Baidu ‘s search results and the overall stickiness of Baidu ‘s applications.  It is said that Baidu ‘s vice president and Baidu ‘s general manager Ping Xiaoli said that Baidu ‘s daily application has now exceeded 2.300 million, the per capita usage time increased by 30%, the number of services increased by more than 30%; the original content of Baijia number increased by 122%, and the number of million fan authors increased by 98%; the number of monthly active users of smart applets also reached 500 million.  At the same time that user data is rapidly climbing, the creator community of Baidu Mobile Ecology has also surged this year.At present, the number of creators of Baijia has exceeded 3 million, and there are 800,000 media institutions and PUGC creators of good-looking videos. The number of smart applets settled in it also exceeds 420,000; Baidu knowledge hanging class is currently owned.200 million content creators, including 60,000 cooperative institutions and 50,000 experts and scholars.  Overweight service ecology and knowledge live broadcast In the past year, Baidu’s mobile ecosystem has made leaps and bounds in service capabilities.As the core foundation of the service, Baidu’s smart applet can already provide service capabilities in 271 segmented scenarios such as government affairs, shopping, and tourism.It is reported that during the epidemic, Baidu’s government affairs smart applet has accumulated more than 10 billion person-times.  Another imperceptible change is that Baidu Live has appeared more and more frequently in Baidu ‘s mobile ecosystem.The live broadcast room for war epidemic launched during a certain epidemic and the follow-up Yunyou Museum, the live broadcast of the Forbidden City, underwater exploration, etc. all attracted the attention of users.  Live broadcast is one of the most effective means of communication nowadays, which can connect creators and users more accurately. Unlike other live broadcast platforms, Baidu Live is more focused on delivering its own best long information and knowledge fields.  Sinking and shaking, the characteristics of search and information flow make Baidu more aware of what type of live broadcast users want to watch; transfer, Baidu has more than 1 billion users, these are the advantages brought by other live broadcast platforms.  According to the introduction of the Vientiane Conference, the eight major plans to empower creators of Baidu-based products, Baidu ‘s mobile ecological alternative products and support policies will fully support the growth of creators in the second half of 2020.  First of all, in terms of product size, Baidu announced that it will fully open Baidu App, iQiyi, Baijiahao, smart applets, good-looking videos, Baidu Encyclopedia and all other Baidu mobile products, allowing creators to operate across platforms.  Smart applets are another important starting point for Baidu to open up ecology for creators.At present, smart applets can even run cross-platform in Baidu mobile ecological products, and even run on Baidu external platforms.In the “National Reading Month” activity in April, Dangdang’s smart applet completed 100,000 orders in a single day, and it was equipped with search, information flow, Baijiahao, Baidu encyclopedia, Baidu live broadcast and other ecological internal platform resources.get through.  In addition to fully opening up the product ecosystem for creators, Baidu also launched eight major plans to continue empowering creators.Among them, the “Energy Concentration Plan” will provide 10 billion flows and 500 million compensation to discover and create high-quality live broadcast creators; the “Baichuan Plan” will produce 50 billion flows to help creators grow rapidly in all directions; “Future Plan” willUse resources including 100 billion bursts to support short video creators.In the public welfare budget, Baidu also launched the “Star Project” to share Baidu’s technical capabilities, ecological resources, funds and flow, so that all sectors of the society can better participate in public welfare, and let the public welfare projects of interest be seen by more people.  Sauna, Ye Chang Liu Chang